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What is a theory of change? Read this to understand it in less than 5 minutes

Theory of change Africa social impact

Social enterprises face numerous challenges. The need to demonstrate profitability while achieving social and environmental impact creates a single most complex task for organizations. Measuring profitability is a simple and straightforward process determined through financial statements.Enterprises, however, struggle with displaying their role as social change agents. The social return on investment is frequently portrayed as anecdotal […]

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How to outsource software development to Africa: An interview with Tunga founder Ernesto Spruyt

Tunga Ernesto Spruyt software outsourcing Africa

Technology is changing our world at breathtaking speed and making things possible that only a few decades ago would have been impossible.Case in point?Outsourcing software development to Africa.Even today for many the idea of outsourcing software development to Africa seems strange, if not risky.Luckily, there are visionary entrepreneurs who have set their sights on changing […]

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Digital Marketing: 10 lessons African entrepreneurs can learn from fintech startup Yoco

Digital Marketing Yoco African entrepreneurs

Digital marketing done right can be a tremendous leverage in scaling your company across Africa and beyond. Doing digital marketing right, however, requires skill, persistence and creativity. That’s why in this post we look at a company that is getting many things right with digital marketing: South African fintech startup Yoco.Fintech is growing in importance across […]

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Digital Marketing in Africa for tech startups

digital marketing africa for beginner

The African continent consists of 53 countries. This means that finding new customers and brand advocates can be a time-consuming and expensive process. With technology, however, you have the choice to market to an array of buyer personas from around the world who may be interested in your ventures.Africa is a continent full of opportunities. […]

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A short introduction to social impact assessment in the 21st century

Social Impact Assessment Africa

Conducting social impact assessment is increasingly becoming important for determining the value of social enterprises. Demonstrating triple bottom lines increases access to capital, indicates good corporate governance, portrays the organizational story to stakeholders and measures how much of the organization’s mission and purposes is being achieved. So “how do you conduct social impact assessment?” becomes a […]

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5 Tech Innovations That Are Solving Youth Unemployment In Africa

African tech

High youth unemployment is one of the growing problems in Africa. According to the International Labour Organization (ILO), unemployment rate among youth in Northern Africa was at 29.3% in 2016.The situation in sub-Saharan Africa is only slightly better where the youth unemployment rate was at 10.8% last year. In South Africa, more than half of all active […]

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Seedstars Summit 2017: 3 key insights for African tech entrepreneurs

Seedstars Billions

Recently, the Seedstars Summit 2017 took place in Lausanne, Switzerland. The Seedstars Summit is a conference for innovative tech startups from emerging markets competing for an equity investment of up to $500k, lots of mentoring, networking and other valuable business opportunities.Part of the vision of Seedstars is to identify high-growth and high-impact startups in emerging […]

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Hubstaff review 2017 (plus a 14 day FREE trial)

Hubstaff review 2017

Hubstaff review 2017Time tracking and payment software with screenshots that allows you to build a globally distributed team so you can hire the best people globally to maximize your company’s impact Price Support User Experience & Design Value for money Pros Allows you to scale your business while keeping track of your employees time and […]

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Free Wifi on African Streets is Now Possible!

A-RED Free wifi Africa

Do you know that struggle when you are out and your battery is dying yet no mobile charger is in sight?Whether it comes to connecting with friends, family and relatives, doing researches for work, or just as a pastime: The mobile phone is our permanent companion! With just one click we get the latest news […]

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GetResponse 2017 review (plus a 30 day FREE trial)


GetResponse 2017 reviewAn All-In One Marketing Platform to scale your business to Africa & beyond Price Support User Experience & Design Value for money Pros Powerful Marketing automation Comes with Webinar softwareFantastic support and tutorials Mobile responsiveFree 30-day trial (no credit card required)In a fast changing industry, GetResponse has been in existence since 1999 and is […]

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